The Nourish Phase: When Change Feels Slow, But Transformation Is Near
You’re doing the work. You’re showing up — to your meditations, your nutrition, your new habits, the rituals that connect you to the future version of yourself. And yet, you’re not quite there. Not fully embodied. Not fully thriving. This is the nourish phase. It’s that in-between where things are starting to shift, but the fruits of your labour aren’t fully ripe.
It can feel like a paradox: you’re more aware than ever, yet more sensitive to doubt. You’re beginning to notice subtle shifts — more energy in the morning, a more grounded nervous system, glimpses of a more confident you — and yet, the mind still throws up resistance. Old fears, insecurities, and beliefs come to the surface, sometimes even louder than before. Why?
Because your subconscious is trying to keep you safe.
From a neuroscience perspective, your subconscious mind is wired for efficiency and safety, not change. It seeks familiarity — even if that familiarity is self-doubt, procrastination, or self-sabotage. When you begin to make real shifts in your identity and behaviours, the subconscious will test you (or like I prefer to say, provide you with opportunities to try on your new identity and step into the shoes of your higher self)..
Not out of punishment, but out of self-preservation. It will whisper things like, “This isn’t working,” or “You always fall off track,” as a way to lure you back into old neural pathways.
That’s the old seed trying to be watered again (more on this in our recent podcast episode! Click here to listen).
But nourishing the new seed of belief — the one you planted with your higher self in mind — requires conscious discipline and subconscious alignment.
This is where so many people unknowingly burn out. When you’re only relying on willpower and conscious decision-making to create change, you experience what’s known as decision fatigue.
Every choice drains your cognitive resources — especially when you’re reprogramming longstanding habits or beliefs. That’s why it feels exhausting to stay consistent when you’re only using conscious strategies.
But when you’re doing both — showing up for aligned action and rewiring the subconscious through practices like hypnosis, nervous system regulation, and daily priming — you activate more efficient pathways for change. You shift from forcing to flowing. And your brain begins to expect the new behaviour as the norm.
This is why in the Bloom Method, we emphasise nourishing the subconscious daily. Just like a garden needs water, sunlight, and healthy soil, your new identity needs repetition and emotional intensity to take root. That means tending to your belief system through aligned action — and feeding it emotionally-charged moments of self-trust, gratitude, and inner safety.
The change might not be visible every day. But beneath the surface, deep neurological rewiring is happening.
To illustrate this, think of gut health. You might take a pre, pro and postbiotic supplement daily (or an all in one like Gennue) and not notice huge changes for a few weeks. But inside your body, your microbiome is recalibrating. Inflammation is reducing. Your gut-brain axis is slowly restoring balance.Your mind is becoming more clear. And then one day — without fanfare — your energy shifts. Your skin clears. Your digestion feels stronger. The same is true for the internal garden of your mind.
You keep showing up, day by day. You drink the water, pull the weeds, and add nutrients to the soil — even when you can’t yet see that things are flourishing.
So if you’re in this nourish phase, keep going. Don’t let the illusion of slowness or the whispers of self-doubt trick you into quitting just before the breakthrough. Transformation rarely arrives with fireworks. It arrives quietly, steadily — as a result of your consistent devotion to the self you’re becoming.
Your only job right now? Tend to the seed of belief that you have planted. Show up. Nourish it daily.
Remember: You deserve to embody the healthiest, happiest version of you!
